As an experienced Music Marketing Consultant, I specialise in crafting tailored marketing strategies, social media plans, and ad booking services for businesses of all sizes. With over eight years of expertise in music management, event promotion, and label operations, I’m here to help you create and execute powerful marketing campaigns that drive business growth.
I provide tailored social media planning services designed to align with your company or artist's goals and audience. By analysing trends, identifying key platforms, and crafting a strategic content calendar, I ensure your social media presence is both engaging and impactful, driving long-term growth. I can manage your social media posting with precision and creativity, ensuring consistent and compelling content across all channels.
I offer expert ad booking services across platforms including Meta, Google, TikTok, and more. By targeting the right audiences with precision, optimising ad spend and analysing campaign performance, I help you achieve the best return on investment, driving targeted traffic and conversions.
My show promotion services are designed to amplify your events, from physical concerts to festivals and global livestreams. I craft promotional strategies that increase ticket sales, and ensure your event reaches the right audience, creating memorable experiences that resonate with attendees.
I bring a keen eye to content creation, ensuring that every piece of content not only aligns with your brand's identity but also visually appeals to your audience. With a deep understanding of design aesthetics and current trends, I know what looks good and what resonates with your target market. From visuals to copy, I oversee the creative process to deliver high-quality, engaging content that stands out and drives results.
I place a strong emphasis on analytics; by closely monitoring campaign performance and social media metrics, I ensure that strategies are data-driven and continuously optimised for success.
Pauline Macocco | Marketing Consulting
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